Marketing

Pushing past Procrastination

Staying motivated and focused on your goals requires consistent effort and the right mindset. Here are seven steps to help you maintain your motivation and keep your eye on the prize: 1. Visualize Your Success: Start each day by taking a few moments to visualize the successful completion of your goals. This mental exercise creates a positive association and reinforces your commitment. 2. Set Clear and Achievable Goals: Break down your main objectives into smaller, actionable steps. This makes your goals feel more attainable and provides you [Read More Now...]

7 Steps for Writing an Ad

Crafting an effective ad requires a balance of creativity and strategy. Here’s a 7-step ad writing template to guide you: 1. Headline – Grab Attention: Your headline is the first thing people see. Make it catchy, relevant, and engaging. Use powerful words or phrases to draw readers in. Examples: “Unlock the Secrets of…” “Discover the Power of…” 2. Subheadline – Expand Interest: This [Read More Now...]

11 keys to Sell from Stage.

There are some critical ingredients to success in selling from the stage. Plan your presentation with these Gems from Jim: Rapport (Liking): Establishing rapport with your audience is crucial. Begin by relating to their experiences, showing genuine interest, and using humor or anecdotes to connect personally. People who like you and feel connected are more likely to be receptive to your message and products. Share similar values, words, and experiences. Match and Mirror. Authority: Demonstrating your expertise and credibility is essential. [Read More Now...]

Branding a Company

Recently, I have been considering doing another Seminar Company. Therefore, thinking about: Mission of the company. Domain names. Company name. Direct and indirect messages. USP. Unique Selling Principle. Distinction. Legal protection. Potential logo (images). Position in the market. That’s a lot for a company name, logo and domain name to convey. J So. Going over my notes, cheat sheets, and name game, to come up with the perfect name. OK. Maybe version one names. [Read More Now...]

Words are Magic!

Does not matter, if you are talking one on one, to group, or through some sort of marketing (Radio, Email, Website, or Landing pages). Words can compel action. Change an attitude. And Inspire people to action. it’s easy powerful right strength proven results a real find achieve dynamic guaranteed covered winning product demonstrated love business health friends success great the absolute cool hard evidence simple benefit don’t lose assure you proven brand new scientific dollars the best for your family feel good a treasure your home new [Read More Now...]

21 Free or Inexpensive Marketing

21 Free or Inexpensive Advertising and Marketing Strategies I was teaching a business workshop recently, and someone asked, If you had a limitedbudget for marketing what would you do? Well, I have as an entrepreneur, had limitedbudget a few dozen times, and the following strategies have always served me well. They WORK! 1. Write articles about related information in publications (i.e., web sites, article submission sites, trade journals, newspapers, local papers and professional publications). 2. Contact your local community cable station [Read More Now...]

The Name Game

Strategy: Use the name game to pick a name for your company and or product. I had the rare privilege of working with over 50 plus millionaires. One of them had a cool way of picking names for products. He showed it me one meeting, and I refined it into the NAME GAME. Recently a few ice hockey friends and I were at an adult ice hockey tournament in Las Vegas. We go to 2 or 3 tournaments, each year as a team. Any way after the games, we were enjoying a relaxing drink and complaining about what we did not like about hockey tournaments. In [Read More Now...]

Marketing Distinction

Strategy: Establish a strong marketing distinction. It is not enough to have a good product, service or idea. You must have a better product or reason for people to buy your product. We call this Marketing Distinction. A compelling reason to use your product and not the competitors. If you think of solid companies, they often have a unique distinction in the marketplace that sets them a part from the competition, or makes them very memorable. Remember these companies: Hertz. We are number 1.Avis. We try harder.Pepsi. The choice of a new [Read More Now...]

The Magic of Language

My NLP and Sales journey, had me looking at how language can be a great advantage. Some language patterns, are very useful. In particular hypnotic language. Language that often gets use to agree, or acknowledge agreement, without us even being aware we doing so. There are some great patterns out there, but let me give you a couple as an example. Pattern: You probably already know…… You probably already know the power of a strong language patterns. On a DEEP level, you already know, how to use indirect communication to make the [Read More Now...]

Hidden Language

When I was in my 20’s, working in Brampton, Ontario, for Rogers Cable TV. I went to a hypnosis show. And because of my Superior Mind, decide I was going to get “hypnotized”. Actually, I was going up on stage, to prove to myself, I could not be influenced that way. Well. When I found myself, stripping on stage, and throwing my shirt into the audience. But for some reason, could not get the zipper of my pants down. No matter what I tried. Only to realize later, that was a hypnotic command. Suddenly, I realized, I could (and [Read More Now...]

Colors have Hidden Meanings

You can have a great idea or distinction but damage the company, by picking the wrong colors, fonts, or image for your business. Your image has to match your message. So let’s look at colors and print considerations for specific messages. Color Meaning/Emotion Red Passion, excitement, rage, intensity and action Orange Warm, jovial and energetic Yellow Caution, cheerful, health, clean and inspiration Green Cool, natural, refreshing, and peaceful. Blue Cold, relaxing, and stable Purple Dignified, [Read More Now...]

4 Ways to Save or Make Money (online)

Buy with discounts. www.Honey.com You may have heard their ads. A simple prefix your web browser, and you can get discounts, and rebates for purchases you are going to make. It will even find you a lower cost for the same item. Can same your 5 to 10 percent each purchase. College Students. Sell your older textbooks to the next year coming in. www.sellbackyourbooks.com or you could use ebay.com or amazon.com Used books are for sale there every day. Research on Line. Lots of folks value your opinion. There are a [Read More Now...]

Strategy: Include your M.D. in your company message and image.

Once you have an M.D. reduce it down to a simple and effective statement and include inyour marketing materials, business cards and advertising. By integrating your message inyour marketing you reinforce the message, ensuring both your clients and employeesunderstand the uniqueness of your business. [Read More Now...]

Branding, Naming and Message

Recently, I have been considering doing another Seminar Company. Therefore, thinking about: Mission of the company. Domain names. Company name. Direct and indirect messages. USP. Unique Selling Principle. Distinction.Legal protection. Potential logo (images). Position in the market. That’s a lot for a company name, logo and domain name to convey. So. Going over my notes, cheat sheets, and name game, to come up with the perfect name. OK. Maybe version one names. Things do [Read More Now...]

Keys to a Good Ad

It does not matter if you are writing: a classified ad, newspaper ad, sales page, landing page, direct mail piece, webinar, or flyer, there are certain keys that are common and make a successful AD. A key to success is often: Grab Attention. This is often done with a Grabber Headline. Something that is curious, dynamic, results driven, or a HOOK. A reason to read more. I have hundred of grabber headlines. Most I did not create I borrowed. Once that grabbed my attention, So, i can use them on some future ad. A few years ago, I found a COOL web [Read More Now...]

Sales Code: The Power to Influence

My friends know, I wrote a sale book in 2012. A workbook, that I use to give to Sales People and Speakers to help them get better. Well. I turned it into book in 2019. In the middle of getting the inventory to Amazon. But available at Shopify. In the book you will learn how to: Grab Attention Quickly. Qualify folks in minutes with the right questions. Understand the 4 types of people in the world and there motivation. 15 plus closing techniques. Kill objections in minutes. Long before they show up. Stories and scripts that work. Subliminal [Read More Now...]

FREE Newsletter?

Strategy: Incorporate a FREE newsletter to capture emails and provide a re-marketing opportunity. One of the best strategies is to use free newsletters to capture a person’s email and provide the opportunity for repeat marketing. If fact you want to have a specific marketing plan for turning “prospects” (solicited emails) in to customers. 6-12 step processes to ensure you maximize the database. The steps may look like this: Initial Contact. Respond to the first email with a thank you letter. The letter will highlight important features [Read More Now...]

Great event! Learned a ton and way more than I expected!!! Thank you for the motivation and inspiration!!!!

Oliver Fu

I highly recommend Jim Francis training. His training exceeded my expectations. I will follow him for additional topics. He is entertaining, clearly explains, gives great examples and is engaging. You don’t want to miss hearing him when you have the chance. He can change your future! He has given me so many ideas on where to take my business! Thank you Jim for your passion to better others lives.

Connie Heinz

Not knowing what to expect in this 3-day seminar, needless to say Jim Francis really isn’t only impressive but provided such great information and resources that will be able to use immediately in my business. Plus, shared so many other “out of the box” ideas for creating wealth! It was a blessing and worth every minute! Thank you to Jim and Les Brown

Tracie Mcclendon

Hi; I am Veronica L. Lewis. I was at the speaking workshop and Jim Francis and Daniel Miller have helped me get rid of some negative beliefs that were not growing me. I now see myself speaking and being on the internet. Thank you so much.

Veronica L. Lewis

Jim is very knowledgeable and a well-spoken person. He covered different areas from building and setting up a business to business structure and marketing and sales techniques. I am very glad to join this three day training classes.

Charlie Luis

The workshop was great. It touches all the necessary subjects for you to get started and things to be aware of. Jim is an awesome speaker. Loved his style. Very easy going and approachable.

Regina Gizafullina

Jim Francis is hands down one of the most charismatic speakers I’ve ever encountered. The amount of invaluable techniques he’s able to demonstrate and teach in each day is worth my business professionals attention. Selling from stage will be used in both my career and in public speaking events at my church.

Jordan Miangialiman

This was a most excellent seminar presented by Jim Francis. Jim Francis was excellent! Jim Francis is genuine and authentic and truly cares about the audience getting it! Thank you, thank you, and thank you Les Brown and Jim Francis.

Brenda Bautista

Jim Francis is powerful, funny and charismatic. From the first hour of the workshop Jim Francis was amazing. The powerful information he provided was not only valuable for my current business but has opened my eyes in creating new passive streams of income through new business opportunities I learned at the workshop. I learned how to grow my business in several different aspects. I was at the edge of my seat at every word during the workshop. I took so many notes that I burned through 2 pens in the 3 days! Thank you Jim Francis

Juan Velasco