Articles to Read

FREE Newsletter?

Strategy: Incorporate a FREE newsletter to capture emails and provide a re-marketing opportunity. One of the best strategies is to use free newsletters to capture a person’s email and provide the opportunity for repeat marketing. If fact you want to have a specific marketing plan for turning “prospects” (solicited emails) in to customers. 6-12 step processes to ensure you maximize the database. The steps may look like this: Initial Contact. Respond to the first email with a thank you letter. The letter will highlight important features [Read More Now...]

Colors have Hidden Meanings

You can have a great idea or distinction but damage the company, by picking the wrong colors, fonts, or image for your business. Your image has to match your message. So let’s look at colors and print considerations for specific messages.  Color Meaning/Emotion  Red Passion, excitement, rage, intensity and action  Orange Warm, jovial and energetic  Yellow Caution, cheerful, health, clean and inspiration  Green Cool, natural, refreshing, and peaceful.  Blue Cold, relaxing, and stable  Purple Dignified, [Read More Now...]

Marketing Distinction

Strategy: Establish a strong marketing distinction. It is not enough to have a good product, service or idea. You must have a better product or reason for people to buy your product. We call this Marketing Distinction. A compelling reason to use your product and not the competitors. If you think of solid companies, they often have a unique distinction in the marketplace that sets them a part from the competition, or makes them very memorable. Remember these companies: Hertz. We are number 1.Avis. We try harder.Pepsi. The choice of a new [Read More Now...]

The Name Game

Strategy:Use the namegame topick a name foryour company and or product. I had the rare privilege of working with over 50 plus millionaires. One of them had a cool way of picking names for products. He showed it me one meeting, and I refined it into the NAME GAME. Recently a few ice hockey friends and I were at an adult ice hockey tournament in Las Vegas. We go to 2 or 3 tournaments, each year as a team. Any way after the games, we were enjoying a relaxing drink and complaining about what we did not like about hockey tournaments. In particular [Read More Now...]

Inspiring Words

Some thoughts from your future.  “Don’t count the days, make the days count.” Muhammad Ali. “Once you choose hope, anything is possible.” Christopher Reeve. “Education is the most powerful weapon that you can use to change the world.” Nelson Mandela. “It is not the mountain we conquer, but ourselves.” Edmund Hillary. “Sometimes it takes a good fall to know where you really stand.” Hayley Williams. “Never regret anything that made you smile.” Mark Twain. [Read More Now...]

Set Your Dreams FREE

Dreams are the prisoner of doubt and fear Many folks do not live their dreams, because they are held hostage by their own limitations. And I mean self limiting beliefs. NOT real.  If fear or doubt holds you back you must have a few strategies for killing the fear. To eliminate doubt. To live your dreams.  Strategy: Take a step anyway.  John Wayne said “Courage is being afraid and saddling up anyway”. Successful people realize that on the other side of fear are your dreams. Just take a step. I have done a lot of fire [Read More Now...]

21 Free or Inexpensive Marketing

21 Free or Inexpensive Advertising and Marketing Strategies I was teaching a business workshop recently, and someone asked, If you had a limitedbudget for marketing what would you do? Well, I have as an entrepreneur, had limitedbudget a few dozen times, and the following strategies have always served me well. They WORK! 1. Write articles about related information in publications (i.e., web sites, article submission sites, trade journals, newspapers, local papers and professional publications). 2. Contact your local community cable station [Read More Now...]

Google Plus

Strategy 103: Start Using Google Plus NOW! I am fairly new to Google Plus. Just started to build my profile, circles and use. Rather than try and figure it out myself, I went to friend of mine to tap his expertise #AlexMendossian He is quickly becoming the leading authority on Google plus, and he is a great internet and marketing guy. http://www.alexmandossian.com I spend 3 days with him recently to learn how to a professional hangout. It rocked.  Seeing the value in Google Plus and hangouts, never mind I a pretty sure Google will [Read More Now...]

Is Now the right Time?

There is a chinese saying, “May you live in interesting times”.  Well, we are in interesting times. The stock market after a significant rise, looks like it may fall and crash. Interest rates are at their lowest in decades, but talk is they will go up shortly. The real estate market has rebounded, but there are still a number of foreclosures and power of sale, properties in the market place. The Canadian, USA and International economy appears to be slowing. So, a few of my friends and clients are asking, is NOW a good time to be [Read More Now...]

5 D’s in Life

The 5 D’s in Life I have had some great mentors, whom have given me outstanding advice, guidance, business, financial and personal success. #Tony Robbins, #Brian Tracy, #Charles Givens, #Ken Blanchard. All have contributed to my life and prosperity. Many have a values, beliefs, and philosophies, that can make a difference in your life an achievement. Some where along the path I learned the Five D’s of Success in life. Thought I would share them. Dream. Most of us get “scripted” by school, parents, or society, to fall in to a mold. [Read More Now...]

2 Minute Warning!

We all believe we have lots of time left in the game. That we have the time, to work, make money, look after our family, and live a full life. But what if, that was not the case. What if, you got the bad news, life was going to be over SOON?! What would you do? I have had these thoughts before, when my friend Adrian passed in my 30’s. That there may not be as much time, as you think. So. live in the moment, plan for tomorrow, but realize the joy is now. So. Let us play a game. You have been given a death sentence (we all have one by the [Read More Now...]

Gross Rent Multiplier

Gross Rent Multiplier- GRM A great tool for estimating the value of properties. The GRM can give you an idea of what the property is worth, and or the income it should be producing. You require 2 pieces of information: Sales price, and the Potential Gross Income. If you have similar information of property in area, you can estimate values. It does not really matter if you do the estimates on monthly or yearly bases. You just have to know the averages. The equation is fairly simple: GRM = Sales Price/Gross Income (done monthly or annually) [Read More Now...]

Flat Balls Don’t Bounce

Millionaires are by no means exempt from failures. They have losses, make mistakes in judgment, and screw it up occasionally. They keep a positive attitude, no matter what. They tell themselves, “I will get them next time. I just have to work a little harder or smarter to get a better result.” They know that all they need is a better plan. A new strategy. A better mentor. They also, know a flat ball doesn’t bounce so they keep it pumped up. Maintaining their motivation, even if the score is against them. That is where strategy, [Read More Now...]

13 Commandments of Selling

Environment (Planning the process).You must be prepared to manage the emotion, state, behavior and actions of your client (and yourself). That means you have to have objectives for each section, a plan in terms of outcome, and a plan for selling. Never try and just wing it.Rapport.Build rapport at a conscious and subconscious level in a short period of time. Students, clients, or attendees must like and respect you. Therefore, you must relate to them personally.Permission Frame.Ask permission to be direct, open, and make suggestions for change [Read More Now...]

Marketing thoughts with Jay Abraham

Spent an hour on the phone with my friend Jay Abraham talking some potential business together. Reminded me of the GREAT stuff he teaches about Marketing and Growing a Business. Lessons Like his Keys to success in Your Marketing Genius: -Test. -Forget Institutional marketing-Sell, don’t just entertain. -Evaluate performance. -Offer more than competition. -Past direct mail, gives us a hint.-Test headlines.-People respond the same way for 100 years.-Be specific no general.-Tell a story.-Make it [Read More Now...]

Luck or Manifestation?

LUCK? Manifestation? Desire? Universal consciousness? Devine Intervention? Destiny? Fate? Make the Commitment and the result will appear! What is one of the most unusual, or dynamic Manifestation in your life. Something, you really wanted to have, be, do, or become, but there was an obstacle, challenge, you though you could not over come then, it happened anyway? I have had a few, but one that comes to mind for me. Early in my life, and career, I went to a Tony Robbins, event “unlimited power”. And wanted to go to Certification a 2 [Read More Now...]

Credit Spread Mentorship 10k for 2 people.

Credit Spread Mentorship. I have some time free in June 2019. If anyone would like to schedule a 2 day Credit Spread mentorship. I will pass along a discount, bonus, and guarantee. First, normally I change 15k for this Mentorship. And it is worth every penny. Can you imagine earning 6-8 percent per month on your invested money. Winning 9 out of 10 times. And spending less than 30 minutes actually trading. Then set it and forget it? It can is a GREAT system of building CASH FLOW. See the video for details. But I am GUARANTEEING the Results. Ask [Read More Now...]

Work the Business, Not in it!

If you want to become an expert you should know that nothing is easy in this world. Whether you want to become an expert cook or a real estate agent you will have to work day in and day out to be the best. If you want to become an expert it will take 10,000 hours of study and work.  If you are planning to do it yourself you will be making the biggest mistake of your life. DIY is not only costly but also it might take you 30 to 40 years to become an expert in a specific field.  If you want to be an expert remember that it is not [Read More Now...]

Sell Yourself First!

Hey we all get a little lethargic, tired, or negative about life, or our company or our products. After all, if you hear 9 no’s, or reason people can’t do something, or negatives about a product. IT can affect you. ˜ Therefore, when ever you go into a sales situation, you have to clear your mind. Put aside the negatives, and re associates with the positives of you product, company and self. You can let little things take away your influence. For me, I use a word, that gets me in the right frame of mine. EPIC. In the next few moments, [Read More Now...]

45-45-10 Plan to Wealth

Strategy: 45/45/10 Plan—A balanced approach to investing. 45% Cash Flow. Focus on cash flow strategies first. This builds multiple sources of cash flow. If we have more than just job income it keeps us safer. And or allows extra money to build wealth, or leverage. Strategies to consider are: Get a job. A good start, but not the only solution.Credit Spreads. Monthly income from the stock market.Covered Calls. Rent your stocks out and get paid.Rental Real Estate. Single residence, duplex or triplex.Commercial Real Estate. Mobile Home [Read More Now...]

17 Foundational Principles

Every generation should be better than the previous; passing on tips, tools, strategies and philosophy. My grandfather was a dock worker, my dad a professor, my mum an accounts payable supervisor, and I am an entrepreneur. Here are some for consideration for Success: Enjoy the ride it is over before you know. Make time for: health, family, self, bucket list activities as well as success.Faith leads the way. Faith in god. Faith in self. Faith tomorrow is a brighter day.Dreaming belongs to everyone. Not just the young. In fact it keeps you [Read More Now...]

9 Best Offers of all time!

When writing powerful copy, in newsletters, direct email, brochures, ads, or any kind of marketing, it is important to keep in mind a compelling offer! Offers make copy and sales script work. Copy writers and direct marketers have known for years what offers work. You will see “similar” offers in all direct mail, newspaper ads, emails, because they work. If they work use them. Strategy: Use the top 9 offers on your site and in your email (think about using them in telemarketing, direct mail, brochures and display ads too)  OFFER #1: [Read More Now...]

10% Solution for Wealth

A10% plan can build your wealth. Do you think a person earning $20,000 per year can become a millionaire? Absolutely! Anyone can do anything they set their mind to it and if they develop a realistic plan and stick to it. Let’s take a look how. John is a hard working man earning $20,000 per year in his job. Through the lessons he has learned in this course, he has learned to reduce the money he is spending on taxes, life and health insurance, health care, food, and cars. He has also learned the importance of planning for retirement and [Read More Now...]

Leverage the Key to Wealth

Leverage is an important element to wealth, and even success. Taking limited resources and using them to capacity. Whether in business, real estate, the stock market or life, this is a philosophy and strategy you should master. Let me give you some real life examples, of how to apply this tool to various areas in building wealth. Strategy: Stock Market Leverage Options can be great leverage in the stock market. If you know, what you are doing. Otherwise they can just be a waste of money. Ensure you get a strong education on options, before [Read More Now...]

Learn how to conduct Seminars for Big CASH

Excited to do the Seminar of Seminars workshop with William Bronchick in June. Seminar of Seminars June 22/23 in Denver (only $997 for 2 jam packed days) The last was filled with pearls of wisdom, on filling, marketing, product development, selling and selling from stage. Here is a teaser from the last time.  Check it out [Read More Now...]

Reminder From Jim Rohn

Re reading,5 major pieces of the life puzzle (jim john). Some notable concepts and ideas: Personal Philosophy. Develop your own personal philosophy. I wonder if this is why I developed the 11 commandments of a Jedi. 🙂 And now the Francis Foundational 17.  Learn. Learn from your experiences. Coaches (out side voices). Other peoples success. Observe. Listen. Take notes. Books. Journal.  Success. Simple disciplines practiced every day.  Attitude is key. Attitude about past, present and future. Design a better future. [Read More Now...]

The T.E.A. Principle

One of my mentors said, “Jim. Do you cut your grass?”. I answered “yes.” He then said, “That is the reason you are not rich.” What on earth was he talking about? The answer was simple. Either you invest time, or you spend time. I was spending time. Spending time on the wrong activities and efforts. Therefore getting the wrong result. If I had spent that time working on revenue generation, rather than saving 5 bucks an hour (you can always find some one to cut your grass for 5 bucks an hour), I could get a greater result in my [Read More Now...]

17 Foundational Principles

Every generation should be better than the previous; passing on tips, tools, strategies and philosophy. My grandfather was a dock worker, my dad a professor, my mum an accounts payable supervisor, and I am an entrepreneur. Here are some for consideration for Success: Enjoy the ride it is over before you know. Make time for: health, family, self, bucket list activities as well as success.Faith leads the way. Faith in god. Faith in self. Faith tomorrow is a brighter day.Dreaming belongs to everyone. Not just the young. In fact it keeps you [Read More Now...]
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